Top 10 vendors winning the SMB online experience race Jun 06
23 comments Latest by Brian Campbell
Compass Intelligence is out with a new report called “Exploring the Best Practices of Experience Strategies Targeting Small & Mid-sized Business Customers Online.”
In the report they rank the “top 10 vendors winning the SMB online experience race.” The list is as follows:
- IBM (Market Cap: $155.85B)
- Microsoft (Market Cap: $290.45B)
- Cisco (Market Cap: $163.80B)
- AT&T (Market Cap: $248.97B)
- Salesforce.com (Market Cap: $5.41B)
- HP (Market Cap: $122.39B)
- Dell (Market Cap: $61.65B)
- Intuit (Market Cap: $10.06B)
- 37signals
- Verizon (Market Cap: $124.38B)
TAKE THAT VERIZON!!!
No, really, it’s a genuine thrill for our little 8-person company to be included on this list. Thanks to whoever noticed us and decided to include us on the list. It really does mean a lot.
You can buy the full report if you are interested.



Over 1 million people use 37signals' simple web-based software to collaborate on projects, track contacts, and organize their business with an intranet.
23 comments so far
SH 06 Jun 07
Woo hoo! Suck it, Verizon!
BradM 06 Jun 07
What’s even more astounding is that I doubt that you have one of those ‘B’s behind the figures. Of course, that’s not something you would share, but to be on that list without it makes seem pretty evident that things are going up for you at 37S.
D 06 Jun 07
Some say: ” You are always judged by the company you keep!!”
MawashiJodan 06 Jun 07
Ok, so what’s your Market Cap in $B ?
BJ 06 Jun 07
37signals is a private company, they don’t have a Market Cap.
Ted 06 Jun 07
Does anyone else find it strange that 37signals is the only private company listed?
Paul 06 Jun 07
So that’s why us 37s job applicants had to redesign the Verizon homepage back in the day… just another stop on the path to world domination.
Jeff Croft 06 Jun 07
Congrats, 37s! :)
Seth 06 Jun 07
I am actually surprised by this list. Not by 37Signals of course but by lot of others. IBM SMB ? Are you kidding?! How are they helping Small business? AIX Servers? Global service contracts? Software development/Outsourcing? I can’t think of one reason why they’d be mentioned, let alone at the top of the list. Same goes for most of those companies.
I wonder who sponsored this survey?
Gustavo 06 Jun 07
Forget that. You’re number one on my list!
Matthew King 06 Jun 07
I thought this was going to be a post about making Server Message Block not suck. I should have known that wasn’t possible.
heri 06 Jun 07
i didnt need that list to know that 37s was better than IBM or other companies.
although I wish apple was included on the list. Computers done by apple are specifically made for small business and freelancers – whereas IBM and Cisco targets big / huge companies.
P. Arora 06 Jun 07
Kudos…I’m a user experience designer and have interest in SMB (offering value and experience) – believe me 37s, you are the only company that I see as idols, I get inspired by you guys and do spread the word to my colleagues. Great Job.
Ian Waring 06 Jun 07
For what it’s worth, IBM consider any company doing less than $4m/year of revenue with them per year as an “SMB” account. They have significant efforts to move themselves out of the heavy concentration of their revenue and profits at the high end; about 3 years ago, somewhere over 90% of their SWG business came from a relatively small number of accounts (something in 3 figures).
The big surprise (to me) that few people seem to know this side of the pond is who the #1 supplier of accounting software is to small businesses – and they sell this as part of a $30/month subscription. It’s one of the UK banks – Barclays – who are the #1 reseller for both Sage and for Intuit Quickbooks in the UK.
I guess the other surprises are why Blinksale aren’t in the list, and give the success of selling software under subscription terms to small businesses, why Blinksale are not are using banks as a sales channel…
Ian W.
Adam 06 Jun 07
Congrats! My question is, how the hell did Verizon get on this list?
Guan Yang 06 Jun 07
I’m sure that if 37signals were listed, its market cap would be a lot more than $124.38B. ;-)
Tim 06 Jun 07
My list in no particular order:
1. Yahoo for their small business merchant services. Allows someone to create a web store-front.
2. Google for Google Apps.
3. Ebay
4. Intuit for Quickbooks/Quicken
5. 37signals
I could go on but I’m bored.
Steve R. 06 Jun 07
Jason – you were a Fnance major. This should tell you, the market says SELL NOW . Of course, if you do, you lose all your cool points, and we lose a great company… but really, doesn’t this make you even think about retiring to an island?
Congrats to the whole crew!
Matt D. 07 Jun 07
Congrats for making a list of really heavy hitters. It has to feel good. So when do you think the lawyers with giant novelty checks will arrive?
Mimo 07 Jun 07
retiring on an island is boring. what do you do all day on an island. if you would ask me what would i take with me to an island i would say. a mac book pro with a endless battery and a satelite ueberfast internet action. so i can do cool projects from there.
Piano Lessons 07 Jun 07
Awesome – good work guys! You continue to inspire!
David 08 Jun 07
IBM targeting small and mid-size business? Laughable. Sort of. To IBM a small business is someone with 500 employees. They have 0 interest in pursuing real small businesses lip service aside. If they did you’d be able to find 1001 vendors hosting Lotus the way you do with Exchange.
As a small business with under 10 people I can use Microsoft Exchange and Sharepoint for a very cheap monthly price of $10 per user. Or Basecamp for that matter.
Tell me what I can afford to use from IBM .
Brian Campbell 08 Jun 07
Microsoft??? I just threw up in my mouth a little bit…
However, 37s definitely deserves a place on list. Congrats guys!
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