Yahoo, in a bid to take on Google, launched their new search today. It’s very Google-like (fast, cached results, minimal interface, etc.). After giving it a few tries, will you switch? Is it compelling enough? Is it really faster, more convenient, better? What do you think? (BTW, we were asked to bid on this Yahoo search-redesign project but we didn’t win it)
Well, my first test didn't go that great. I typed in "www.lavinycarranza.com" and the address was the third item listed -- out of three.
Google recognized it as a URL and let me go there.
Not a great test (n=1), but nonetheless not encouraging.
I'll try it ... but Google has captured the hearts and minds of Americans to the point where it has become a verb.
I don't think I'll ever use it as an autonomous search engine, mainly because a) it's a longer URL, and b) isn't installed into my browser toolbars. Oh, and then there's the part about it not being a good search engine... why can't I jump to later sets of results? Why are they making me page forwards and backwards through 20 results at a time? Dumb.
It's okay. It doesn't seem as fast as Google, but I didn't clock it. I did a search on my name and it came up with the same hits (in the same order) as Google.
I don't like the paging of results either, but they model their preferences page right off of Google, so it was easy to set the number of results to 100.
I do like the option of opening the link in the bowser, or in a new browser. And the fact that the results are numbered, but that's not a big benefit.
Lastly, when I need to find something, my habit is already built to type Google. But kudos to Yahoo! for trying to simplify the UI for those who frequent the site.
I feel like they haven't pushed the envelope at all with this launch it doesn't offer new features compared to the competition and it doesn't even try to use XHTML/CSS for layout. But it is definitely simplified for longtime Yahoo! Search users and that may be enough.
a) it's a longer URL
When it becomes their main search, it will be a shorter URL.
b) isn't installed into my browser toolbars.
From the tour, it looks like the new Yahoo toolbar uses the new search. Can anyone confirm this?
Oh, and then there's the part about it not being a good search engine...
They use Google. Read the teeny tiny print at the bottom of the search results.
It's okay, but better than I expected. My thoughts:
Oh, I should point out that most all of those comments above were directed at their search results pages. Their main search page is quite nice.
Not a fan. When typing in my own website link, it doesn't even come up with the front page (which Google does). And why do they list "Also Search In" at the bottom of the page when those searches are just as relevant as the ones listed on the sidebar?
Also, it seems a little odd that they don't even link to Google when giving them credit (considering their "powered by" link to HP).
Besides, until Google does something insanely foolish like, well, Yahoo! did in the late 90s, I'm a loyal user. The Y! hasn't yet regained any respect from me as a designer or consumer.
If you hit a search term where they've sold a lot of inventory, it's really, really bad. Example: http://new.search.yahoo.com/search?p=merchant+account
In some cases, you won't get real search results anywhere near "above the fold".
I hope they will contiunue to put real dedicated energy behind their search efforts. It will be interesting to see if Inktomi is up to the challenge. Yahoo generates around 30% of Google's volume which I suspect will dry up overnite. Overture/ATW/AV may be able to mount the challenge as well. And Microsoft and AOL have yet to make moves in this area.
Has Google peaked?
try these searches
94306 pizza
701 First Avenue Sunnyvale, California 94089
What will lie in the future?
The one thing I don't like about Google (and hence the new Yahoo search, since it uses Google) is that it doesn't indicate when the sites in my search results were last updated. AltaVista used to do that, and I really liked that feature -- it helped me avoid sites that were seriously out of date. Maybe Google does that weeding automatically based on its search criteria, but I do sometimes find it coming up with pages that haven't been updated in months or years.
Yes, I do believe that it will everntually be a shorter URL once it's live, but it will still be longer to type than most branded standalone engines ("google.com", "altavista.com", "teoma.com" &c.) And while there may be a toolbar on the way, it won't matter to me... switching would mean removing my Google one to install the Yahoo one just to get differently-styled listings, basically.
To me, it's just really an attempt to catch new users before they discover Google... or basically waiting in the wings until Google does something bad, and people start looking for an alternative.
try these searches
94306 pizza
Now, that is interesting... But it's not apparent that these options exist at first glance. I especially like the ability to narrow based on Zip Code, making things more relevant to me without having to struggle through pages and pages or results.
Will I switch from Google? Nope...but it is nice that maps and yellow pages are readily accessible from one URL (where's the yahoo mail link?).
There should be some "breaking news" in News instead of users having to search for something specific.
The big indicator of trouble in Yahoo-land is the Tour. Somehow biz people think that low rez site tours compensate for non intuitive design, or that tours serve some promotional purpose. In the Yahoo search tour, the only useful information is query shortcuts, and of course this useful info is buried 5 clicks deep. Much better to use a "tip of the day, see more tips" approach on the homepage.
God, site tours SO reek of "the boss wants a site tour, better tack one on".
The tour is fine. In fact, it's quite useful. Would you consider yourself a decent proxy for the general surfing public? Probably not.
Well first I "ego-surfed" and glad to see I'm still the #1 me (and several of the first 10), just as I am on Google. But other than that I didn't see any thing really earth shaking. Then I tried the "she searches." Again, the weather was nice, but nothing to write home about. However, the zip+pizza was very cool.
Hey,
The toolbar screenshot in the tour has Boxes and Arrows in the background - were any of the B&A folk responsible for this new Yahoo!?
(BTW, we were asked to bid on this Yahoo search-redesign project but we didn?t win it)
So. Mighty boastful.
I've put some more thoughts on the new Yahoo! search on my personal website for those interested.
So. Mighty boastful.
i'm sure it was done in a "full disclosure" attempt cause it is such a clumsy way of dropping a name... keep in mind it doesn't look real good to tell anyone you weren't hired for a job. but i see your point.
hmmm said: "keep in mind it doesn't look real good to tell anyone you weren't hired for a job."
I think honesty always looks good. No one is hired for every job. There's no shame in admitting when you lose.
Interesting... I would love to see a 37Signals story on 'site tours.' Are tours >really
I'd like to see 37BetterYahoo.
Since they didn't get the project, let's see what they would have done differently.
looks to me like it IS google?
try a search in both, you get identical results. it just sorts results from the same site a little differently.
and see the "Search Technology provided by Google" in the fine print at the bottom.
Yahoo web matches have been powered by Google for a couple years now. They're almost singularly responsible for Google's ascension in the public mind. Doesn't anyone do any research before discrediting others?
it may be google-like...but it's not google
Excellent site I have bookmarked your site and I will come back soon!